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A Meet-Cute of the Minds

When Strategy Met Creative:
A Meet-Cute of the Minds
Concept / Illustration

Livewire's writer, Allison Bothley, recounts a moment in her career where teaming up with a strategist taught her that embracing humility, scrutiny, and hole-poking, would ultimately result in better understanding the client and creating spectacular work.


Roger by Livewire is a collection of articles dedicated to helping organizations communicate through change. 

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Opposites Attract

Each employee, each person has their niche and skillset. Strategists and creatives will walk away from a meeting with completely different takeaways. So when coming together in collaboration, they create the perfect harmony.

Words by Allison Bothley

Illustrations by Alex Goubar

Concept Sketches

A Venn diagram was chosen to represent the meeting and teamwork of two worlds in a minimalistic and culturally-appropriate way. Space in the illustration was left for text.

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